getting the most from your campaign
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success metrics..
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Once a plan and strategy is implemented, Numo are transparent about performance against the planned targets. This is easily accountable in digital campaigns, as the every channel of activity has data that can be analyzed.
At every stage of the project there are clear objectives and accountability targets to ensure the results your team or board demand from the project spend.
We take a flexible approach to deployment and can provide definitive weighting and results from each and every module of your campaign.
The reporting involved in your campaign, provides all the information you need to report to your board or make internal decisions on the effectiveness of the campaign, with our recommendations.
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returns..
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Visibility is the focus of any campaign, as this is the tool to drive traffic to a website. However, Numo are also concerned about returns on investment. As part of a monthly critique and to ensure the campaign is a business success; we set up key performance indicators (KPI) for the campaign to ensure the returns are clear and growth is easily monitored.
Setting up this type of metric, will need to involve the whole of a campaign online and offline, to get a clear picture of the success of each channel.
Once this information is available, it is then possible to refocus campaigns around specific success and optimise the project as well as your site.
So whether your model is transactional, enquiry based or even on a CPC basis, we are happy to be targeted in this manner.
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management..
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At every stage of your campaign, you would have a dedicated account manager to provide support and assistance at all times.
Numo prides itself on being transparent with results and performance of all areas of a campaign, providing critiques of the successes and definitive key performance indicators.
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communication..
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Numo provide full reporting on your campaign through a variety of mechanisms to ensure that you and your team are in the picture throughout the project.
We provide reporting through;
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client Extranet – your online area from the Numo Vision website provides a secure portal to your information. Here you would find a breakdown of your project such as current status and ranking reports and archive reports to track your progress over the period of your campaign. |
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Monthly review - every month you receive a full report on the campaign performance to date against KPI with an outline of the activities in that month and the intended activity for the coming month. |
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Technical review – technical paperwork is intended to ensure implementation and sign off of areas of a project that needs client or developer intervention. This may include copy sign off, technical changes, creative sign off or planning and budget management.
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It is always Numo’s aim to keep you firmly in the picture..
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CALL 0800 294 2020 now to get the best return on your investment.
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